THE BIG ZLATÉ BOARD GAME ROADSHOW
Zlaté, the popular biscuit brand and favourite with Czech families, organized a roadshow during the summer months for families to play Clovece, bav se, Zlaté’s own variant of the Clovece nezlob se game. The well known game’s figurines were replaced by very large Zlaté biscuit mock-ups. The roadshow’s big yellow stand could be found in all the large cities in the Czech and Slovak Republics in various aqua parks on sunny weekends. People could also win packets of their favourite Zlaté biscuits as well as discover news flavours.