{"id":11605,"date":"2021-02-17T20:27:46","date_gmt":"2021-02-17T18:27:46","guid":{"rendered":"https:\/\/havas.cz\/uncategorized\/the-world-according-to-amazon\/"},"modified":"2022-09-08T11:05:11","modified_gmt":"2022-09-08T09:05:11","slug":"the-world-according-to-amazon","status":"publish","type":"post","link":"https:\/\/havas.cz\/en\/h-commerce-en\/the-world-according-to-amazon\/","title":{"rendered":"The world
according to Amazon"},"content":{"rendered":"\n

Doug Herrington becomes the new CEO of Amazon<\/strong> <\/p>\n\n\n\n

Herrington<\/strong> has been an important figure in Amazon since 2005, when he started in the company’s consumables business. Since then, he has earned a good reputation in the online retail sector. Today, he runs Worldwide Amazon Stores business. The new CEO replaces Dave Clark<\/strong>, who was CEO of the Worldwide Consumer business. Dave Clark<\/strong> announced he would leave the ecommerce giant in July, joining start-up Flexport as its new CEO in September.\u00a0\u00a0<\/p>\n\n\n\n

Amazon is replacing van deliveries with e-cargo bikes in London.\u00a0<\/strong>\u00a0<\/p>\n\n\n\n

Following the growing trend towards sustainable actions, the retailer wants to move its deliveries to a \u201cgreener\u201d status. As London is a city where traffic jams are a daily occurrence, the e-cargo bikes are being created to reduce carbon emissions and congestion on UK roads. The bikes are estimated to reach over one million deliveries per year<\/strong>, across around a tenth of London\u2019s ultra-low emission zones. The aim is to cross borders and take the project global<\/strong>.\u00a0<\/p>\n\n\n\n

Amazon buys MGM for $8,5 million<\/strong><\/p>\n\n\n\n

Thanks to this significant acquisition, the e-commerce giant will own a vast library of contents consisting of 4000 films<\/strong> and 17000 hours of TV<\/strong>. MGM contents will certainly make its Prime Video<\/strong> offer even more attractive. It is a great opportunity to compete with video streaming leaders such as Netflix and Disney Plus. Mike Hopkins, senior vice president of Prime Video and Amazon Studios said: \u00ab The real financial value behind this deal is the treasure trove of IP in the deep catalog that we plan to reimagine and develop together with MGM\u2019s talented team\u00bb. This investment is Amazon\u2019s biggest entertainment acquisition yet.<\/p>\n\n\n\n

\"\"<\/a><\/figure><\/div>\n\n\n\n

Amazon is opening a tech powered Amazon Style store<\/strong><\/p>\n\n\n\n

Thanks to algorithms, customers are provided with advices through the
Amazon Shopping app<\/strong>. The 1st store of its kind is about 2,800 sq and is near Los Angeles, California.
As an ordinary fashion store, items are displayed on shelves but inside Amazon Style<\/strong> customers have to scan a QR code<\/strong> to select the color and size of items they want to try on and then send items to a fitting room. The visitor of the store is then added into a virtual queue leading to the fitting room.
Once in the fitting room, the customer can ask, through its app, any other item he or she wants to try on. Some touchscreens inside the fitting rooms are even offering some additional recommendations to customers and they are saving customers\u2019 choices to be more accurate. Thanks to this new offer, Amazon<\/strong> is offering a fully personalized service.<\/p>\n\n\n\n

Pre-order items to launch development<\/strong><\/p>\n\n\n\n

Amazon<\/strong> has launched \u2018BUILD IT<\/strong>\u2019\u2019 its DAY1 Editions program<\/strong>, enabling customers to be part in the company\u2019s innovation. Amazon invites customers to help decide which products to develop. Amazon<\/strong> shares some of its best of concepts of products that haven\u2019t been built yet, and customers can pre-order the one they want to see built. If the product gets its goal, it is built. As always Amazon puts clients\u2019 recommandation first.<\/p>\n\n\n\n

\n