{"id":6233,"date":"2019-10-09T11:16:09","date_gmt":"2019-10-09T09:16:09","guid":{"rendered":"https:\/\/havas.cz\/?post_type=pressroom&p=6233"},"modified":"2020-02-20T15:03:42","modified_gmt":"2020-02-20T13:03:42","slug":"billa-zavadi-tasky-z-recyklovaneho-plastu-do-budoucna-je-planuje-vyrabet-z-folii-vytridenych-ve-svych-vlastnich-prodejnach","status":"publish","type":"pressroom","link":"https:\/\/havas.cz\/en\/pressroom\/billa-zavadi-tasky-z-recyklovaneho-plastu-do-budoucna-je-planuje-vyrabet-z-folii-vytridenych-ve-svych-vlastnich-prodejnach\/","title":{"rendered":"BILLA zav\u00e1d\u00ed ta\u0161ky z recyklovan\u00e9ho plastu. Do budoucna je pl\u00e1nuje vyr\u00e1b\u011bt z f\u00f3li\u00ed vyt\u0159\u00edd\u011bn\u00fdch ve sv\u00fdch vlastn\u00edch prodejn\u00e1ch"},"content":{"rendered":"\r\n

Spole\u010dnost BILLA upravuje sortiment n\u00e1kupn\u00edch ta\u0161ek a od za\u010d\u00e1tku \u0159\u00edjna do sv\u00e9ho portfolia za\u0159ad\u00ed plastov\u00e9 n\u00e1kupn\u00ed ta\u0161ky a do konce roku i chladic\u00ed ta\u0161ky vyroben\u00e9 z 80 % z LDPE f\u00f3lie. T\u00edmto krokem BILLA reaguje na ned\u00e1vno zve\u0159ejn\u011bnou studii Vysok\u00e9 \u0161koly chemicko-technologick\u00e9 a podn\u011bty sv\u00fdch z\u00e1kazn\u00edk\u016f. Ze sortimentu zcela vy\u0159ad\u00ed ta\u0161ky pap\u00edrov\u00e9, jejich\u017e v\u00fdroba je velmi energeticky n\u00e1ro\u010dn\u00e1 a z\u00e1kazn\u00edci je zpravidla pou\u017e\u00edvaj\u00ed pouze jednor\u00e1zov\u011b.\u00a0<\/strong><\/p>\r\n\r\n\r\n\r\n

Ned\u00e1vno zve\u0159ejn\u011bn\u00e1 studie \u201ePorovn\u00e1n\u00ed environment\u00e1ln\u00edch dopad\u016f odnosn\u00fdch ta\u0161ek z r\u016fzn\u00fdch materi\u00e1l\u016f metodou posuzov\u00e1n\u00ed \u017eivotn\u00edho cyklu \u2013 LCA\u201c Vysok\u00e9 \u0161koly chemicko-technologick\u00e9, kterou si nechalo vypracovat M\u017dP, a podn\u011bty z\u00e1kazn\u00edk\u016f vedly spole\u010dnost BILLA k\u00a0revizi st\u00e1vaj\u00edc\u00edho portfolia n\u00e1kupn\u00edch ta\u0161ek. S\u00ed\u0165 supermarket\u016f BILLA nebude po vyprod\u00e1n\u00ed z\u00e1sob jako jedin\u00fd z \u0159et\u011bzc\u016f v\u00a0\u010cesku nab\u00edzet pap\u00edrov\u00e9 ta\u0161ky, u kter\u00fdch studie prok\u00e1zala zna\u010dnou energetickou n\u00e1ro\u010dnost p\u0159i jejich v\u00fdrob\u011b. V\u00fdrobou pap\u00edrov\u00fdch ta\u0161ek jen pro spole\u010dnost BILLA padne m\u011bs\u00ed\u010dn\u011b 300\u00a0vzrostl\u00fdch strom\u016f*.\u00a0<\/p>\r\n\r\n\r\n\r\n

\u201eTa\u0161ka vyroben\u00e1 z recyklovan\u00e9ho plastu je \u0161etrn\u011bj\u0161\u00ed v\u016f\u010di \u017eivotn\u00edmu prost\u0159ed\u00ed, ne\u017eli ta\u0161ka vyprodukovan\u00e1 z prim\u00e1rn\u00edch surovin. Ka\u017ed\u00fd materi\u00e1l by m\u011bl slou\u017eit co nejd\u00e9le\u00a0a op\u011btovn\u00e9 pou\u017eit\u00ed odnosn\u00fdch ta\u0161ek vede ke sn\u00ed\u017een\u00ed negativn\u00edch environment\u00e1ln\u00edch dopad\u016f. Proto vyu\u017eit\u00ed odpadn\u00edho plastu na v\u00fdrobu ta\u0161ek v\u00edt\u00e1m,\u201c<\/em>\u0159\u00edk\u00e1 Vladim\u00edr Ko\u010d\u00ed, d\u011bkan Fakulty technologie ochrany prost\u0159ed\u00ed.<\/p>\r\n\r\n\r\n\r\n

Zaveden\u00edm plastov\u00fdch ta\u0161ek chce BILLA doc\u00edlit zamezen\u00ed jednor\u00e1zov\u00e9ho pou\u017e\u00edv\u00e1n\u00ed pap\u00edrov\u00fdch ta\u0161ek. BILLA z reakc\u00ed z\u00e1kazn\u00edk\u016f zjistila, \u017ee pap\u00edrov\u00e9 ta\u0161ky opakovan\u011b nevyu\u017e\u00edvaj\u00ed a v\u011bt\u0161ina z\u00a0nich putuje v dom\u00e1cnostech rovnou do sm\u011bsn\u00e9ho odpadu. Nov\u00e9 plastov\u00e9 ta\u0161ky vyroben\u00e9 z\u00a080 % z\u00a0ji\u017e recyklovan\u00fdch plast\u016f maj\u00ed p\u0159edpoklady k\u00a0n\u011bkolikan\u00e1sobn\u00e9mu pou\u017eit\u00ed a kdy\u017e doslou\u017e\u00ed, sta\u010d\u00ed je vyhodit do \u017elut\u00e9ho kontejneru, odkud poputuj\u00ed na dal\u0161\u00ed recyklaci.\u00a0<\/p>\r\n\r\n\r\n\r\n

\u201eSou\u010d\u00e1st\u00ed na\u0161\u00ed filozofie je dlouhodob\u00e1 snaha o udr\u017eitelnost. Na prodejn\u00e1ch a ve skladech vyu\u017e\u00edv\u00e1me co nej\u0161etrn\u011bj\u0161\u00ed technologie, zefektiv\u0148ujeme logistiku, postupn\u011b zav\u00e1d\u00edme elektronick\u00e9 cenovky. \u00daprava sortimentu n\u00e1kupn\u00edch ta\u0161ek je dal\u0161\u00edm z\u00a0\u0159ady krok\u016f, kter\u00fdmi se sna\u017e\u00edme omezit dopady na\u0161eho podnik\u00e1n\u00ed na \u017eivotn\u00ed prost\u0159ed\u00ed,\u201c<\/em>\u0159\u00edk\u00e1 \u0159editel spole\u010dnosti BILLA \u010cR Jaroslaw Szczypka.<\/p>\r\n\r\n\r\n\r\n

Nov\u00e9 plastov\u00e9 ta\u0161ky se nyn\u00ed vyr\u00e1b\u011bj\u00ed z regranul\u00e1tu vyt\u0159\u00edd\u011bn\u00e9ho z komun\u00e1ln\u00edho odpadu. Do budoucna spole\u010dnost pl\u00e1nuje ta\u0161ky vyr\u00e1b\u011bt z\u00a0f\u00f3li\u00ed, kter\u00e9 sama vyt\u0159\u00edd\u00ed ve sv\u00fdch prodejn\u00e1ch v\u00a0\u010cesku. BILLA rovn\u011b\u017e jedn\u00e1 o mo\u017enosti jejich v\u00fdroby z plast\u016f, kter\u00e9 vyprodukuje v r\u00e1mci sv\u00fdch logistick\u00fdch proces\u016f. T\u00edm by naplnila principy cirkul\u00e1rn\u00ed ekonomiky, kdy se vyprodukovan\u00fd odpad recyklac\u00ed p\u0159em\u011bn\u00ed v produkt se stejnou u\u017eitnou hodnotnou jako na jeho po\u010d\u00e1tku, a prim\u00e1rn\u00ed materi\u00e1l se tak udr\u017e\u00ed co nejd\u00e9le v ob\u011bhu.\u00a0<\/p>\r\n\r\n\r\n\r\n

\u201eV posledn\u00edm roce se ukazuje, \u017ee pro mnoho rozhodnut\u00ed, kter\u00e9 firmy zva\u017euj\u00ed, je jedin\u00fdm spr\u00e1vn\u00fdm a sou\u010dasn\u011b zat\u00edm nejkomplexn\u011bj\u0161\u00edm podkladem anal\u00fdza cel\u00e9ho \u017eivotn\u00edho cyklu. Ta definuje zdrojovou a energetickou n\u00e1ro\u010dnost v\u010detn\u011b dopad\u016f na \u017eivotn\u00ed prost\u0159ed\u00ed od t\u011b\u017eby a\u017e po zpracov\u00e1n\u00ed a je tak v\u00edce ne\u017e rozumn\u00e9 s n\u00ed aktivn\u011b pracovat. Jen komplexn\u00ed data eliminuj\u00ed greenwashing. Proto je krom\u011b v\u00fdb\u011bru materi\u00e1l\u016f tak\u00e9 nezbytn\u011b nutn\u00e9 sledovat jeho materi\u00e1lov\u00e9 toky do posledn\u00edho mo\u017en\u00e9ho bodu, kter\u00fd je obchodn\u00ed \u0159et\u011bzec \u010di v\u00fdrobce schopen dosledovat. Jsem r\u00e1da, \u017ee se podobn\u00e9 p\u0159\u00edstupy v \u010cesku roz\u0161i\u0159uj\u00ed a metoda LCA u\u017e nen\u00ed nov\u00fdm pojmem a tak se diskuze se dost\u00e1v\u00e1 na tu spr\u00e1vnou \u00farove\u0148 objektivn\u00ed a fakty ov\u011b\u0159en\u00e9 diskuzi. Billa se tak \u0159ad\u00ed mezi firmy, kter\u00e1 vol\u00ed nejlep\u0161\u00ed varianty v dan\u00fd okam\u017eik na z\u00e1klad\u011b maxima dostupn\u00fdch dat,\u201c<\/em>\u0159\u00edk\u00e1 So\u0148a Jon\u00e1\u0161ov\u00e1, zakladatelka a \u0159editelka Institutu Cirkul\u00e1rn\u00ed Ekonomiky.<\/p>\r\n\r\n\r\n\r\n

Nov\u00e9 n\u00e1kupn\u00ed ta\u0161ky z\u00a0LDPE f\u00f3lie BILLA nab\u00eddne ve dvou velikostech \u2013 malou o rozm\u011brech 37\u00a0x\u00a043\u00a0cm za cenu 3,90 K\u010d a velkou 46 x 50 cm za 6,90 K\u010d. Pap\u00edrov\u00e9 varianty ta\u0161ek budou v\u00a0prodejn\u00e1ch k dispozici do vyprod\u00e1n\u00ed z\u00e1sob.\u00a0
\u00a0
*p\u0159epo\u010dteno na objem pr\u016fm\u011brn\u011b vzrostl\u00e9ho stromu v\u00a0\u010cR<\/em><\/p>\r\n\r\n\r\n\r\n

Pro v\u00edce informac\u00ed pros\u00edm kontaktujte:
Dana Brat\u00e1nkov\u00e1
Mana\u017eerka korpor\u00e1tn\u00ed komunikace \/ Tiskov\u00e1 mluv\u010d\u00ed
REWE GROUP \u010cesk\u00e1 republika, BILLA, spol. s\u00a0r.o.
Mobil: +420\u00a0606\u00a0099 607
E-mail:\u00a0d.bratankova@billa.cz<\/a><\/p>\r\n\r\n\r\n\r\n

REWE International AG<\/strong>\u00a0je l\u00eddrem na rakousk\u00e9m trhu v oblasti prodeje potravinov\u00e9ho a drogistick\u00e9ho zbo\u017e\u00ed a\u00a0jedn\u00edm z nejv\u011bt\u0161\u00edch zam\u011bstnavatel\u016f v Rakousku. Ve 3 693 prodejn\u00e1ch v Evrop\u011b zam\u011bstn\u00e1v\u00e1 t\u00e9m\u011b\u0159 80\u00a0000\u00a0pracovn\u00edk\u016f.\u00a0<\/p>\r\n\r\n\r\n\r\n

REWE International AG je sou\u010d\u00e1st\u00ed n\u011bmeck\u00e9 REWE Group, kter\u00e1 p\u016fsob\u00ed ve 13 zem\u00edch Evropy a pat\u0159\u00ed k\u00a0nejv\u00fdznamn\u011bj\u0161\u00edm evropsk\u00fdm maloobchodn\u00edm skupin\u00e1m a prodejc\u016fm rodinn\u00fdch dovolen\u00fdch.\u00a0<\/p>\r\n\r\n\r\n\r\n

REWE International AG se s\u00eddlem v\u00a0rakousk\u00e9m Wiener Neudorf provozuje obchodn\u00ed spole\u010dnosti BILLA, MERKUR, PENNY, BIPA a\u00a0ADEG, a\u00a0\u0159adu vlastn\u00edch produktov\u00fdch zna\u010dek. V\u00a0segmentu supermarket\u016f m\u00e1 prodejny v\u00a07 zem\u00edch st\u0159edn\u00ed a\u00a0v\u00fdchodn\u00ed Evropy.\u00a0<\/p>\r\n\r\n\r\n\r\n

BILLA \u010cR<\/strong>\u00a0je sou\u010d\u00e1st\u00ed skupiny REWE International AG. Na \u010desk\u00e9m trhu p\u016fsob\u00ed od roku 1991. S obratem ve v\u00fd\u0161i p\u0159es 31 mld. K\u010d (2018), s\u00a0231 prodejnami a v\u00edce ne\u017e 6 000 zam\u011bstnanci je BILLA l\u00eddrem na trhu supermarket\u016f. Na pr\u016fm\u011brn\u00e9 prodejn\u00ed plo\u0161e 900 m2 nab\u00edz\u00ed \u0161irok\u00fd v\u00fdb\u011br produkt\u016f zn\u00e1m\u00fdch i priv\u00e1tn\u00edch zna\u010dek. Velk\u00fd d\u016fraz je kladen na \u010derstv\u00fd sortiment, jako jsou lah\u016fdky, pe\u010divo, ovoce a zelenina, ml\u00e9\u010dn\u00e9 produkty, maso a chlazen\u00e9 produkty.\u00a0<\/p>\r\n\r\n\r\n\r\n

Spole\u010dnost BILLA se soust\u0159ed\u00ed na podporu \u010desk\u00fdch producent\u016f, proto \u010desk\u00e9 potraviny tvo\u0159\u00ed ji\u017e 78 % jej\u00edho celkov\u00e9ho sortimentu. \u010cesk\u00e9 potraviny jsou tak\u00e9 sou\u010d\u00e1st\u00ed priv\u00e1tn\u00edch zna\u010dek \u0159et\u011bzce BILLA \u2013 Voc\u00edlka, \u010cesk\u00e1 farma, BILLA Na\u0161e bio, BILLA, BILLA Premium, BILLA Easy, BILLA BON VIA, Today, Clever, Vives, ZOO ROYAL nebo Milora.\u00a0\u00a0\u00dasp\u011bch priv\u00e1tn\u00edch zna\u010dek BILLA potvrzuj\u00ed i ned\u00e1vn\u00e9 ocen\u011bn\u00ed v sout\u011b\u017ei Volba spot\u0159ebitel\u016f 2019, ve kter\u00e9 se na 1. m\u00edst\u011b um\u00edstilo hned 6 produktov\u00fdch novinek spole\u010dnosti BILLA.<\/p>\r\n\r\n\r\n\r\n

V\u00edce informac\u00ed\u00a0na:\u00a0http:\/\/www.billa.cz<\/a><\/p>\r\n

\"\"<\/a><\/p>\r\n\r\n\r\n","protected":false},"excerpt":{"rendered":"

Nov\u00e9 plastov\u00e9 ta\u0161ky jsou vyrobeny z 80 % z LDPE folie a nesou uzn\u00e1van\u00fd certifik\u00e1t Modr\u00fd and\u011bl. T\u00edmto krokem chce BILLA zameziit jednor\u00e1zov\u00e9mu pou\u017e\u00edv\u00e1n\u00ed pap\u00edrov\u00fdch ta\u0161ek a podpo\u0159it druhotn\u00e9 zpracov\u00e1n\u00ed surovin. Do budoucna pl\u00e1nuje BILLA ta\u0161ky vyr\u00e1b\u011bt z plast\u016f, kter\u00e9 sama vyt\u0159\u00edd\u00ed ve sv\u00fdch prodejn\u00e1ch v \u010cesku. BILLA po vyprod\u00e1n\u00ed z\u00e1sob ukon\u010d\u00ed prodej pap\u00edrov\u00fdch ta\u0161ek, na jejich\u017e v\u00fdrobu padne m\u011bs\u00ed\u010dn\u011b 300 strom\u016f*.<\/p>\n","protected":false},"author":48,"featured_media":6262,"menu_order":0,"template":"","meta":{"_links_to":"","_links_to_target":""},"pressroom_category":[],"pressroom_tag":[202],"class_list":["post-6233","pressroom","type-pressroom","status-publish","has-post-thumbnail","hentry","pressroom_tag-billa"],"yoast_head":"\nBILLA zav\u00e1d\u00ed ta\u0161ky z recyklovan\u00e9ho plastu. Do budoucna je pl\u00e1nuje vyr\u00e1b\u011bt z f\u00f3li\u00ed vyt\u0159\u00edd\u011bn\u00fdch ve sv\u00fdch vlastn\u00edch prodejn\u00e1ch - Havas Prague<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/havas.cz\/en\/pressroom\/billa-zavadi-tasky-z-recyklovaneho-plastu-do-budoucna-je-planuje-vyrabet-z-folii-vytridenych-ve-svych-vlastnich-prodejnach\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"BILLA zav\u00e1d\u00ed ta\u0161ky z recyklovan\u00e9ho plastu. Do budoucna je pl\u00e1nuje vyr\u00e1b\u011bt z f\u00f3li\u00ed vyt\u0159\u00edd\u011bn\u00fdch ve sv\u00fdch vlastn\u00edch prodejn\u00e1ch - Havas Prague\" \/>\n<meta property=\"og:description\" content=\"Nov\u00e9 plastov\u00e9 ta\u0161ky jsou vyrobeny z 80 % z LDPE folie a nesou uzn\u00e1van\u00fd certifik\u00e1t Modr\u00fd and\u011bl. T\u00edmto krokem chce BILLA zameziit jednor\u00e1zov\u00e9mu pou\u017e\u00edv\u00e1n\u00ed pap\u00edrov\u00fdch ta\u0161ek a podpo\u0159it druhotn\u00e9 zpracov\u00e1n\u00ed surovin. Do budoucna pl\u00e1nuje BILLA ta\u0161ky vyr\u00e1b\u011bt z plast\u016f, kter\u00e9 sama vyt\u0159\u00edd\u00ed ve sv\u00fdch prodejn\u00e1ch v \u010cesku. BILLA po vyprod\u00e1n\u00ed z\u00e1sob ukon\u010d\u00ed prodej pap\u00edrov\u00fdch ta\u0161ek, na jejich\u017e v\u00fdrobu padne m\u011bs\u00ed\u010dn\u011b 300 strom\u016f*.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/havas.cz\/en\/pressroom\/billa-zavadi-tasky-z-recyklovaneho-plastu-do-budoucna-je-planuje-vyrabet-z-folii-vytridenych-ve-svych-vlastnich-prodejnach\/\" \/>\n<meta property=\"og:site_name\" content=\"Havas Prague\" \/>\n<meta property=\"article:modified_time\" content=\"2020-02-20T13:03:42+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/havas.cz\/wp-content\/uploads\/2020\/01\/billataska1200x600.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1200\" \/>\n\t<meta property=\"og:image:height\" content=\"600\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"6 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/havas.cz\/en\/pressroom\/billa-zavadi-tasky-z-recyklovaneho-plastu-do-budoucna-je-planuje-vyrabet-z-folii-vytridenych-ve-svych-vlastnich-prodejnach\/\",\"url\":\"https:\/\/havas.cz\/en\/pressroom\/billa-zavadi-tasky-z-recyklovaneho-plastu-do-budoucna-je-planuje-vyrabet-z-folii-vytridenych-ve-svych-vlastnich-prodejnach\/\",\"name\":\"BILLA zav\u00e1d\u00ed ta\u0161ky z recyklovan\u00e9ho plastu. Do budoucna je pl\u00e1nuje vyr\u00e1b\u011bt z f\u00f3li\u00ed vyt\u0159\u00edd\u011bn\u00fdch ve sv\u00fdch vlastn\u00edch prodejn\u00e1ch - Havas Prague\",\"isPartOf\":{\"@id\":\"https:\/\/havas.cz\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/havas.cz\/en\/pressroom\/billa-zavadi-tasky-z-recyklovaneho-plastu-do-budoucna-je-planuje-vyrabet-z-folii-vytridenych-ve-svych-vlastnich-prodejnach\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/havas.cz\/en\/pressroom\/billa-zavadi-tasky-z-recyklovaneho-plastu-do-budoucna-je-planuje-vyrabet-z-folii-vytridenych-ve-svych-vlastnich-prodejnach\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/havas.cz\/wp-content\/uploads\/2020\/01\/billataska1200x600.jpg\",\"datePublished\":\"2019-10-09T09:16:09+00:00\",\"dateModified\":\"2020-02-20T13:03:42+00:00\",\"breadcrumb\":{\"@id\":\"https:\/\/havas.cz\/en\/pressroom\/billa-zavadi-tasky-z-recyklovaneho-plastu-do-budoucna-je-planuje-vyrabet-z-folii-vytridenych-ve-svych-vlastnich-prodejnach\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/havas.cz\/en\/pressroom\/billa-zavadi-tasky-z-recyklovaneho-plastu-do-budoucna-je-planuje-vyrabet-z-folii-vytridenych-ve-svych-vlastnich-prodejnach\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/havas.cz\/en\/pressroom\/billa-zavadi-tasky-z-recyklovaneho-plastu-do-budoucna-je-planuje-vyrabet-z-folii-vytridenych-ve-svych-vlastnich-prodejnach\/#primaryimage\",\"url\":\"https:\/\/havas.cz\/wp-content\/uploads\/2020\/01\/billataska1200x600.jpg\",\"contentUrl\":\"https:\/\/havas.cz\/wp-content\/uploads\/2020\/01\/billataska1200x600.jpg\",\"width\":1200,\"height\":600},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/havas.cz\/en\/pressroom\/billa-zavadi-tasky-z-recyklovaneho-plastu-do-budoucna-je-planuje-vyrabet-z-folii-vytridenych-ve-svych-vlastnich-prodejnach\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Dom\u016f\",\"item\":\"https:\/\/havas.cz\/en\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Pressroom\",\"item\":\"https:\/\/havas.cz\/pressroom\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"BILLA zav\u00e1d\u00ed ta\u0161ky z recyklovan\u00e9ho plastu. Do budoucna je pl\u00e1nuje vyr\u00e1b\u011bt z f\u00f3li\u00ed vyt\u0159\u00edd\u011bn\u00fdch ve sv\u00fdch vlastn\u00edch prodejn\u00e1ch\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/havas.cz\/#website\",\"url\":\"https:\/\/havas.cz\/\",\"name\":\"Havas Prague\",\"description\":\"Agentura Havas Prague. Vytv\u00e1\u0159\u00edme smyslupln\u00e1 spojen\u00ed mezi zna\u010dkami a spot\u0159ebiteli.\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/havas.cz\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"BILLA zav\u00e1d\u00ed ta\u0161ky z recyklovan\u00e9ho plastu. Do budoucna je pl\u00e1nuje vyr\u00e1b\u011bt z f\u00f3li\u00ed vyt\u0159\u00edd\u011bn\u00fdch ve sv\u00fdch vlastn\u00edch prodejn\u00e1ch - Havas Prague","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/havas.cz\/en\/pressroom\/billa-zavadi-tasky-z-recyklovaneho-plastu-do-budoucna-je-planuje-vyrabet-z-folii-vytridenych-ve-svych-vlastnich-prodejnach\/","og_locale":"en_US","og_type":"article","og_title":"BILLA zav\u00e1d\u00ed ta\u0161ky z recyklovan\u00e9ho plastu. Do budoucna je pl\u00e1nuje vyr\u00e1b\u011bt z f\u00f3li\u00ed vyt\u0159\u00edd\u011bn\u00fdch ve sv\u00fdch vlastn\u00edch prodejn\u00e1ch - Havas Prague","og_description":"Nov\u00e9 plastov\u00e9 ta\u0161ky jsou vyrobeny z 80 % z LDPE folie a nesou uzn\u00e1van\u00fd certifik\u00e1t Modr\u00fd and\u011bl. T\u00edmto krokem chce BILLA zameziit jednor\u00e1zov\u00e9mu pou\u017e\u00edv\u00e1n\u00ed pap\u00edrov\u00fdch ta\u0161ek a podpo\u0159it druhotn\u00e9 zpracov\u00e1n\u00ed surovin. Do budoucna pl\u00e1nuje BILLA ta\u0161ky vyr\u00e1b\u011bt z plast\u016f, kter\u00e9 sama vyt\u0159\u00edd\u00ed ve sv\u00fdch prodejn\u00e1ch v \u010cesku. BILLA po vyprod\u00e1n\u00ed z\u00e1sob ukon\u010d\u00ed prodej pap\u00edrov\u00fdch ta\u0161ek, na jejich\u017e v\u00fdrobu padne m\u011bs\u00ed\u010dn\u011b 300 strom\u016f*.","og_url":"https:\/\/havas.cz\/en\/pressroom\/billa-zavadi-tasky-z-recyklovaneho-plastu-do-budoucna-je-planuje-vyrabet-z-folii-vytridenych-ve-svych-vlastnich-prodejnach\/","og_site_name":"Havas Prague","article_modified_time":"2020-02-20T13:03:42+00:00","og_image":[{"width":1200,"height":600,"url":"https:\/\/havas.cz\/wp-content\/uploads\/2020\/01\/billataska1200x600.jpg","type":"image\/jpeg"}],"twitter_card":"summary_large_image","twitter_misc":{"Est. reading time":"6 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/havas.cz\/en\/pressroom\/billa-zavadi-tasky-z-recyklovaneho-plastu-do-budoucna-je-planuje-vyrabet-z-folii-vytridenych-ve-svych-vlastnich-prodejnach\/","url":"https:\/\/havas.cz\/en\/pressroom\/billa-zavadi-tasky-z-recyklovaneho-plastu-do-budoucna-je-planuje-vyrabet-z-folii-vytridenych-ve-svych-vlastnich-prodejnach\/","name":"BILLA zav\u00e1d\u00ed ta\u0161ky z recyklovan\u00e9ho plastu. Do budoucna je pl\u00e1nuje vyr\u00e1b\u011bt z f\u00f3li\u00ed vyt\u0159\u00edd\u011bn\u00fdch ve sv\u00fdch vlastn\u00edch prodejn\u00e1ch - Havas Prague","isPartOf":{"@id":"https:\/\/havas.cz\/#website"},"primaryImageOfPage":{"@id":"https:\/\/havas.cz\/en\/pressroom\/billa-zavadi-tasky-z-recyklovaneho-plastu-do-budoucna-je-planuje-vyrabet-z-folii-vytridenych-ve-svych-vlastnich-prodejnach\/#primaryimage"},"image":{"@id":"https:\/\/havas.cz\/en\/pressroom\/billa-zavadi-tasky-z-recyklovaneho-plastu-do-budoucna-je-planuje-vyrabet-z-folii-vytridenych-ve-svych-vlastnich-prodejnach\/#primaryimage"},"thumbnailUrl":"https:\/\/havas.cz\/wp-content\/uploads\/2020\/01\/billataska1200x600.jpg","datePublished":"2019-10-09T09:16:09+00:00","dateModified":"2020-02-20T13:03:42+00:00","breadcrumb":{"@id":"https:\/\/havas.cz\/en\/pressroom\/billa-zavadi-tasky-z-recyklovaneho-plastu-do-budoucna-je-planuje-vyrabet-z-folii-vytridenych-ve-svych-vlastnich-prodejnach\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/havas.cz\/en\/pressroom\/billa-zavadi-tasky-z-recyklovaneho-plastu-do-budoucna-je-planuje-vyrabet-z-folii-vytridenych-ve-svych-vlastnich-prodejnach\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/havas.cz\/en\/pressroom\/billa-zavadi-tasky-z-recyklovaneho-plastu-do-budoucna-je-planuje-vyrabet-z-folii-vytridenych-ve-svych-vlastnich-prodejnach\/#primaryimage","url":"https:\/\/havas.cz\/wp-content\/uploads\/2020\/01\/billataska1200x600.jpg","contentUrl":"https:\/\/havas.cz\/wp-content\/uploads\/2020\/01\/billataska1200x600.jpg","width":1200,"height":600},{"@type":"BreadcrumbList","@id":"https:\/\/havas.cz\/en\/pressroom\/billa-zavadi-tasky-z-recyklovaneho-plastu-do-budoucna-je-planuje-vyrabet-z-folii-vytridenych-ve-svych-vlastnich-prodejnach\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Dom\u016f","item":"https:\/\/havas.cz\/en\/"},{"@type":"ListItem","position":2,"name":"Pressroom","item":"https:\/\/havas.cz\/pressroom\/"},{"@type":"ListItem","position":3,"name":"BILLA zav\u00e1d\u00ed ta\u0161ky z recyklovan\u00e9ho plastu. Do budoucna je pl\u00e1nuje vyr\u00e1b\u011bt z f\u00f3li\u00ed vyt\u0159\u00edd\u011bn\u00fdch ve sv\u00fdch vlastn\u00edch prodejn\u00e1ch"}]},{"@type":"WebSite","@id":"https:\/\/havas.cz\/#website","url":"https:\/\/havas.cz\/","name":"Havas Prague","description":"Agentura Havas Prague. Vytv\u00e1\u0159\u00edme smyslupln\u00e1 spojen\u00ed mezi zna\u010dkami a spot\u0159ebiteli.","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/havas.cz\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"}]}},"_links":{"self":[{"href":"https:\/\/havas.cz\/en\/wp-json\/wp\/v2\/pressroom\/6233","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/havas.cz\/en\/wp-json\/wp\/v2\/pressroom"}],"about":[{"href":"https:\/\/havas.cz\/en\/wp-json\/wp\/v2\/types\/pressroom"}],"author":[{"embeddable":true,"href":"https:\/\/havas.cz\/en\/wp-json\/wp\/v2\/users\/48"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/havas.cz\/en\/wp-json\/wp\/v2\/media\/6262"}],"wp:attachment":[{"href":"https:\/\/havas.cz\/en\/wp-json\/wp\/v2\/media?parent=6233"}],"wp:term":[{"taxonomy":"pressroom_category","embeddable":true,"href":"https:\/\/havas.cz\/en\/wp-json\/wp\/v2\/pressroom_category?post=6233"},{"taxonomy":"pressroom_tag","embeddable":true,"href":"https:\/\/havas.cz\/en\/wp-json\/wp\/v2\/pressroom_tag?post=6233"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}