The cat is moving to Letná


Everybody’s favourite cat will be back in town with new adventures in early 2020. Havas has been appointed to take care of MONETA Money Bank‘s above-the-line communications to make it the champion of financing for the Czech households, entrepreneurs and companies.

The battle over the pitch of the year involved a total of six agencies. After a three round nerve-wracking process, our award-winning team roared in victory and deserve the kudos that followed. We are looking forward to evolving the story of Moneta cat into the digital world.

MONETA Money Bank, which recently won the Banking Innovators Awards 2019 with its Smart Bank application, aims to be the most innovative and digitally driven financial institution on the market.

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